FALKEN TIRE DEBUTS NEW WILDPEAK A/T AT 48TH ANNUAL TIERRA DEL SOL DESERT SAFARI
March 12, 2010
OCOTILLO WELLS, CA (Mar. 12, 2010) – Last weekend marked the 48th annual Tierra Del Sol Desert Safari in Ocotillo Wells, CA, and Falken Tire’s first year as an event sponsor and supporter. Despite forecasts of inclement weather, enthusiasts in RV’s and Off Road vehicles were out in full force. Falken Tire was present with a compound complete with their trademark blue and teal scalloped Falken Motorsports rig as well as full vendor participation and R/C race track setup from HPI Racing.
Although there were high gusts early in the week, the winds died down Thursday allowing for Falken staff and enthusiasts alike to truly appreciate the terrain and vehicles. Falken gave its’ SEMA project Jeep JK a workout, equipped with Wildpeak A/T tires. Over the course of 4 days, the Falken Tire JK and Wildpeak A/T tires were put to the test, enduring all types of conditions from hard packed dirt to crumbling sand - these tires were able to conquer it all!
The Wildpeak A/T is currently available in 27 sizes ranging from 15-20” rim diameters and up to 33” tall. An additional 17 LOD (Large Overall Diameter) sizes up to 37” tall will launch in the fourth quarter of 2010. The Wildpeak A/T features a durable 3 ply sidewall (most sizes), allowing enthusiasts to venture wherever they desire, both on and off road.
Friday night activities featured an open invitation “bonanza” at the Falken Tire compound, with complimentary Carne Asada tacos and refreshments. Enthusiasts and off-road industry experts joined Team Falken crew members for the evening cook-out as a nice way to end the week by the campfire. Saturday, the Tierra Del Sol staff held their annual raffle in which Falken contributed one set of Wildpeak A/T tires, one set of High Country tires, and 5 HPI R/C Crawler King trucks. With over 8,000 people in attendance, Tierra Del Sol was an overwhelming success for Falken and the launch of the new Wildpeak A/T product line and events campaign.
Next stop for the Wildpeak A/T tour: Easter Jeep Safari in Moab, Utah!
Falken Tire Corporation, a part of the Sumitomo Rubber Group, is based in Fontana, CA and is a manufacturer of Falken branded High Performance tires and Ultra High Performance passenger tires, as well as Light Truck tires, SUV tires, and Ohtsu branded medium truck tires. For more information, visit Falken Tire’s new mobile website at m.falkentire.com.
1.20.12Team Falken to support Race Prep for Kings of Hammer
FONTANA, CA – Falken Tire, an important high performance choice for driving enthusiasts on pavement and off-road, continues to expand its motorsports involvement in the popular...
11.8.11FALKEN TIRE FIRST TIRE MANUFACTURER TO LAUNCH GOOGLE+ BUSINESS PAGE
FONTANA, CA (Nov. 8, 2011) – Proving that technology extends beyond the research and development lab or the racetrack, Falken Tire, a leader in high performance tires for driving...
10.9.11TEAM FALKEN’S ‘DAI’ YOSHIHARA CROWNED 2011 FORMULA DRIFT CHAMPION
Finale at Toyota Speedway sees Falken’s Tyler McQuarrie take the Title Fight while teammate Justin Pawlak finishes second in Formula Drift championship.
IRWINDALE, CA...
10.3.11FALKEN TIRE PORSCHE DELIVERS STRONG EFFORT AT PETIT LE MANS – FINAL ALMS RACE OF SEASON
BRASELTON, GA – For the 1,000-mile Petit Le Mans, the final round of the 2011 American Le Mans Series presented by Tequila Patrón brought a fifth place position in GT...
9.19.11CONTACT RUINS TEAM FALKEN TIRE’s WINNING RUN AT MAZDA RACEWAY ALMS ENDURO
MONTEREY, CA – The superb run Team Falken enjoyed, winning two out of the last three American Le Mans Series races, came to an abrupt jolt as a rear end collision with a GTC...
9.5.11Team Falken takes the victory in the streets of Baltimore in ALMS
BALTIMORE, MD – Proving that Team Falken is a competitor to contend with, number 17 takes the victory in the streets of Baltimore in ALMS GT! Its second win in three...
8.30.11TEAM FALKEN EARNS SECOND PLACE AT FORMULA D VEGAS
LAS VEGAS, NV – After one of the most exciting battles of the season in the preliminary rounds, requiring two “One More Times” to move on to the Top 4, Team...
LEXINGTON, OH – Declaring “perseverance pays off,” Team Falken Tire survived the storm that hit Mid-Ohio Sports Car Course 30 minutes before the finish and took top...
7.26.11FALKEN’S WILDPEAK A/T ENDORSED AS FOUR WHEELER MAGAZINE’S “TIRE BEST BUY”
FONTANA, CA – Falken Tire continues to “make waves with its entry in the all-terrain category,” the editors of internationally recognized Four Wheeler magazine have...
